1. Introduction
This Privacy Policy explains how Loyal Legend (“The Loyal Legend, LLC,” “Company,” “we,” “us,” or “our”) collects, uses, shares, and protects personal information when you visit or make a purchase from LoyalLegend.com (the “Site”) or otherwise interact with us.
By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy and our Terms and Conditions.
If you do not agree with this Privacy Policy, please do not use the Site.
2. Information we collect
When you use the Site, we may collect:
- Contact information: name, email address, billing and shipping address, phone number.
- Account information: username, password, and order history (if you create an account).
- Order and payment information: products purchased, order total, and limited payment details routed through GoDaddy’s integrated payment tools or third‑party processors; full card data is handled by PCI‑compliant providers, not stored directly on our servers.
- Device and usage information: IP address, browser type, device type, pages visited, time and date of visits, and clickstream data collected through GoDaddy’s built‑in cookies and our basic analytics tools (for example, Google Analytics).
- Marketing and communication preferences: your choices about receiving marketing emails or other communications.
- User‑generated content: reviews, comments, messages, or other content you submit.
You may choose not to provide certain information, but this may affect your ability to use some features or complete purchases.
3. How we collect information
We collect information in three main ways:
- Directly from you: when you browse the Site, create an account, place an order, fill out a form, subscribe to emails, or contact us.
- Automatically through GoDaddy and analytics tools: GoDaddy‑hosted sites use cookies and similar technologies to support core functions like shopping cart, login, and performance tracking. We also connect basic analytics (such as Google Analytics) to understand traffic and store performance.
- From service providers: such as payment processors, shipping carriers, and email delivery tools that help us complete transactions and communicate with you.
4. How we use your information
We use the information we collect for purposes such as:
- Operating, maintaining, and securing the Site.
- Processing and fulfilling orders, including payment, shipping, and returns.
- Creating and managing your customer account.
- Communicating with you about orders, support requests, and account notices.
- Sending marketing communications and promotions (with your consent where required).
- Monitoring site performance, measuring basic traffic, and improving design and product offerings using GoDaddy’s metrics and connected analytics like Google Analytics.
- Detecting and preventing fraud or misuse and complying with legal obligations.
5. Cookies and basic analytics
Our GoDaddy‑hosted Site uses cookies and similar technologies automatically provided by GoDaddy, as well as basic analytics integrations (for example, Google Analytics).
These technologies help:
- Keep the Site functioning (e.g., maintaining your session, keeping items in your cart).
- Remember preferences such as language or region.
- Measure traffic, page views, and general store activity so we can improve the experience.
GoDaddy Websites + Marketing includes a built‑in cookie banner, which may allow visitors to manage cookie and tracking preferences; if enabled, it will appear on your Site as required by GoDaddy’s settings for certain locations.
You can usually control cookies in your browser settings. If you disable certain cookies, some Site features may not work correctly.
6. Legal bases for processing (if applicable)
If you are located in the European Economic Area, United Kingdom, or another region with similar laws, we rely on the following legal bases:
- Your consent (for example, for certain cookies or marketing communications).
- Contract performance, such as processing your orders.
- Our legitimate interests, such as running the Site, preventing fraud, and improving services, provided these do not override your rights.
- Legal obligations, like tax and accounting requirements.
7. How we share your information
We do not sell your personal information for money. We may share limited information with:
- GoDaddy and its affiliated services, which host our Site, process certain payments, and provide security, infrastructure, and analytics tools consistent with GoDaddy’s own privacy and security standards.
- Payment processors integrated through GoDaddy (for example, GoDaddy Payments or other processors you select at checkout) to securely process transactions in line with PCI‑DSS requirements.
- Shipping and fulfillment providers, to deliver your orders.
- Email and communication providers, to send order confirmations and customer communications.
- Professional advisors and authorities, if required by law, to protect our rights, or to respond to legal requests.
- Successor entities, in the event of a merger, acquisition, or similar transaction.
Some privacy laws treat certain analytics or advertising sharing as a “sale” or “sharing”; if we begin using advanced ad tracking in the future, we will update this Policy and provide any required opt‑out rights.
8. International transfers
Information may be stored and processed in the United States or other countries where GoDaddy and our service providers operate. These locations may have different data‑protection laws than your home country. Where required, appropriate safeguards will be applied.
9. Data retention
We retain personal information for as long as necessary to operate the Site, fulfill orders, comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, information will be deleted or anonymized, subject to any mandatory retention rules.
10. Security
Our Site is hosted on GoDaddy, which applies security measures and standards, including support for SSL/TLS encryption and PCI‑DSS–aligned payment handling for card data processed through appropriate services.
No system is completely secure, but we and our providers take reasonable steps to protect personal information from unauthorized access, use, or disclosure.
11. Your rights and choices
Depending on your jurisdiction, you may have rights such as:
- Accessing the personal information we hold about you.
- Correcting or updating inaccurate information.
- Requesting deletion of certain information.
- Objecting to or restricting certain processing.
- Withdrawing consent where processing is based on consent.
- Receiving a copy of some information in a portable format.
You can exercise some choices by:
- Logging into your account to review or update information.
- Using unsubscribe links in marketing emails.
- Adjusting cookie settings via your browser or the Site’s cookie banner, where available.
To make a privacy request, contact us using the details in the “Contact us” section. We may need to verify your identity before responding.
12. Marketing communications
If you sign up for our email list or other marketing, we may send you messages about new products, promotions, and updates.
You can opt out at any time by:
- Clicking “unsubscribe” in a marketing email, or
- Contacting us and asking to be removed from our marketing lists.
We may still send you non‑marketing communications, such as order confirmations and important service notices.
13. Children’s privacy
The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take reasonable steps to delete it.
14. Third‑party websites and services
The Site may link to or integrate with third‑party sites and services (for example, social media platforms, external content, or tracking tools). Their practices are governed by their own privacy policies, not this one, and you should review those policies before sharing information with them.
15. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, GoDaddy’s platform features, analytics usage, or legal requirements. When we do, we will revise the “Last updated” date above, and where required, we will provide additional notice.
Your continued use of the Site after changes become effective means you accept the updated Privacy Policy.
16. Contact us
If you have questions or requests regarding this Privacy Policy or our privacy practices, please contact us at:
The Loyal Legend, LLC
Attn: Privacy
Address: 14211 S Michigan Ave Riverdale, Il 60827
Email: Help@loyallegend.com
Phone: (708) 847-3766